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CLOUD TECNOLOGIAS SPA.

Cloud Tecnologías is a retail technology company combining omnichannel promotions and loyalty with AI to optimize pricin

Santiago, Chilecloudtecnologias.comFounded 2018

About this startup

What we're building

Cloud Tecnologías is a Chilean B2B SaaS company founded in 2018, specializing in retail technology, customer loyalty, and AI-powered commercial optimization across Latin America.

Our mission is to help retailers increase customer loyalty, grow sales, and improve profitability by transforming commercial data into smarter, more effective business decisions.

Our core product, CloudPromo, is a modular omnichannel platform that enables retailers to manage promotions, coupons, loyalty programs, rewards, gift cards, customer segmentation, and retail analytics. It integrates with existing POS, e-commerce platforms, mobile applications, and enterprise systems, providing a flexible and scalable solution for physical and digital retail operations.

CloudPromo has been implemented in more than 10 retailers across Latin America, including Grupo Falabella, Fashion's Park, Disco Uruguay, Olímpica, Circle K, Parisina, and Samsonite, demonstrating our ability to deliver enterprise-grade solutions in diverse retail environments.

Building on this established platform, we are developing an AI-powered Retail Margin Optimizer that coordinates pricing, promotions, and inventory decisions to maximize profitability. By combining advanced machine learning, multi-agent reinforcement learning, graph neural networks, and digital twin simulations, our technology aims to help retailers anticipate demand, reduce stockouts and waste, improve promotional effectiveness, and make more profitable decisions at the individual store and product level.

Our Margin Optimizer is currently undergoing validation through a pilot with a company in the fuel retail industry, with planned applications in convenience stores.

Our competitive advantage lies in combining proven retail software, deep industry expertise, flexible integration capabilities, and advanced AI within a unified commercial intelligence ecosystem.

With more than 20 years of industry experience within our leadership team and an established presence in Latin American retail, Cloud Tecnologías is positioned to expand from promotions and loyalty management into a scalable, AI-driven retail decision intelligence platform.

Our vision is to become a leading commercial intelligence platform for Latin American retailers, connecting customer engagement, intelligent promotions, and margin optimization to drive measurable business growth.

B2BSaaSMachine learning

Team

Founders & leadership

FL

Fidel Lagos

Co-Founder

CH

Camilo Hnriquez

IA Leader

OA

Ocar almonacid

Cloud architect

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